Why Emails Get Flagged as Spam (and How to Prevent It)
Tips to ensure your custom emails reach your customers' inboxes
Class Manager Classic now includes an AI-powered spam filter for all custom emails sent through the system. This update helps protect our platform from misuse and improves the deliverability of your messages - making sure they land where they’re meant to: in your customers’ inboxes.
Because the filter analyses message content and asks, “Does this look like spam?”, you may occasionally see legitimate emails get flagged. This usually happens when the message is too short, overly enthusiastic, or resembles common spam patterns.
What Can Trigger the Spam Filter?
To keep your emails clear and professional, try avoiding:
- Too many emojis
- Overly promotional or sales-heavy wording
- Excessive exclamation marks
- Messages that contain just a link with no explanation
For example, a message like:
🔥 AMAZING DEAL! 💯 Buy NOW and make $$$ FAST! LIMITED TIME ONLY!!! Click here 👉 (LINK)
…will be caught immediately.
Tips to Improve Your Email Deliverability
Here are a few simple ways to reduce the chance of being flagged:
- Add a brief introduction or context before sharing a link
- Include a proper email signature
- Keep your tone clear, neutral, and professional
- If you're unsure whether your wording sounds spammy, tools like ChatGPT can help polish it
If your email is flagged, just adjust the message slightly and try again.
Why This Matters
If our system thinks an email resembles spam, there’s a high chance external email providers (Gmail, Outlook, etc.) will think the same. This can lead to your messages bouncing or landing in junk/spam folders. The filter helps prevent this and supports better inbox placement for your communications.
If you have any questions about the spam filter or need help refining a message, our support team is always here to assist. Feel free to reach out anytime!